Magnetorheological elastomers (MREs) are smart materials whose stiffness and shear modulus can be changed by applying an external magnetic field. They can be used in various ways. This experimental study looks at the rolling friction coefficient controllability of MREs. MRE samples were manufactured, and their rolling friction properties were measured by a rolling friction test, in which the input magnetic field strengths and rolling speed can be adjusted. Various speed conditions were applied to find the rolling friction properties under different applied magnetic field strengths. The rolling friction coefficient and slip rate control under a magnetic control were then analyzed. The results show that the rolling friction coefficient can be adjusted at different rolling slip rates by the application of a magnetic field, which can increase the rolling friction coefficient range in the control system of the rolling friction coefficient and slip rate. Based on the results of this research, MREs could someday be used in antilock brake systems as a stiffness-control material when a controlled magnetic field is applied, and the rolling friction efficiency could be increased.